News Improved fitness levels rather than weight loss decreased by 30 percent or more the chances of obese people dying prematurely whether or not they lost weight, according to a study that reviewed hundreds of studies on weight loss and exercise. read more | | Four fitness industry veterans, including Mark Mastrov and Jim Rowley, are investing in an at-home fitness business to help launch its digitally connected Pilates reformer. read more |
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| | IHRSA’s Global Health & Fitness Alliance is prepared to prove the fitness industry’s value to society and support global industry growth through the addition of an advisory council and a report the council is producing. read more |
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| From Club Industry | The owners and C-suite executives in all segments of the fitness industry are invited to attend this year's Club Industry Executive Summit, Nov. 8-10, 2021, at the Gaylord Opryland Resort and Convention Center in Nashville. Register today for the best price. read more |
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| | Explore and view the Future of Fitness virtual event sessions on Club Industry’s mobile app. Workout, run or commute while listening to experts in the industry who offer insights on topics that will help you move your business to a more profitable future. Download for free at the App Store or Google Play. read more |
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| | Club Industry’s latest report, “The Future of Technology in the Fitness Industry,” is now available for free download. The report offers insights on how technology is changing sales, marketing and training as well as thoughts from sponsors about technology’s impact on the business. read more |
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| In Brief | |