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Featuring stories on Funko, 2025 Toy Forecase, The Lumistella Company, and more
The December Issue is Here! |
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| It’s a “Wicked” Takeover! | |
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“Wicked” has turned License Global pink and green! Universal’s “Wicked” is redefining franchise storytelling with bold marketing and groundbreaking licensing. In this exclusive cover story, Vince Klaseus, President of Universal Products and Experiences, reveals how innovative strategies and global partnerships have turned this cinematic phenomenon into a cultural and commercial powerhouse. | Read the Exclusive Interview Now | |
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EDITOR'S PICKS | A Selection of Must-Read Articles | |
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Meet the Influentials of 2024 The Influentials return to spotlight leaders driving the brand licensing industry forward. Read More |
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The Elf on the Shelf Turns 20 The Lumistella Company turns 20 as the Santaverse continues to expand with new characters and adventures. Read More |
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Toy Forecast 2025 License Global predicts the trends and demandsfor the toy market of 2025. Read More |
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| Exploring the Funkoverse | Funko, a pop-culture mainstay, continues to grow its collectibles universe through its new video game, "Funko Fusion." Read More |
| A Focus on U.K. Retail and Brand Licensing | License Global speaks with MINISO UK about the company's recent growth in the market and how it focuses on consumer needs. Read More |
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| The Gen Z Fashion Report | License Global analyzes the Gen Z fashion world to predict what businesses need to succeed with the demographic. Read More |
| Ready for Pickup | GoTo Foods has taken its food and beverage brands into retail with a fresh perspective. Read More |
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