| | | | | Facebook Is Changing Its News Feed Algorithm to Focus Less on Publishers' Content Will emphasize posts from family and friends By Marty Swant Expect to see more pictures of your friends' pets and wedding announcements from extended family members in your Facebook news feed in the coming weeks. And expect to see less news.
Read more » | | | | | | | | | | | As iAd Shuts Down, Apple May Be About to Get a Shot of Advertising Redemption Marketers predict success for new app-install ads By Christopher Heine Apple's iAd App Network, which debuted in 2010 as an ads developer platform for the company's iPhone, iPod Touch, and iPad devices, is officially shutting down on Thursday. Taking its place in the minds of ...
Read more » | | Starbucks' Off-Menu Rainbow-Colored Drinks Are Lighting Up Instagram #Pinkdrink is leading the craze By Lauren Johnson Colorful, off-menu drinks at Starbucks have taken over Instagram. About a month ago, pictures of a beverage called a "pink drink" that's made with acai tea and coconut milk started popping up on the ...
Read more » | | 5 U.S. Olympians You Should Follow on Social Media During the Summer Games Athletes set their sights on gold for fans and brands By Marty Swant Olympic athletes competing this summer in Rio will have plenty of opportunities to go for gold, both on the field and online. Social media will play an even bigger role than ever before, given the ascendance of ...
Read more » | | | | | 8 Data Points That Marketers Need to Know About China's Biggest Mobile Player A peek under the hood of WeChat owner Tencent By Christopher Heine Tencent, which owns the huge Chinese messaging apps WeChat and QQ, has a mountain of mobile data that brands are just starting to get a glimpse of. Considering the Chinese market's incredible potential, it's ...
Read more » | | Why AOL's Brand Studio Is Focusing on 360 Video More Than Virtual Reality Thinks it will bring better engagement By Tim Baysinger This month marks one year since AOL launched Partner Studio, joining a growing list of publishers like BuzzFeed, Vox, The New York Times and Vice, who have created their own branded content shops. In its first year, ...
Read more » | | Pinterest Adds a Shopping Cart and Visual Search to Challenge Amazon Shopping while pinning just got easier By Lauren Johnson Shopping is getting easier on Pinterest Pinterest
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