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Understanding trends at Festival

View in browser Hi John The Festival of Marketing begins today, bringing five days of unrivalled learning this 5-9 October. What can you expect from Day One? Understanding trends: in today’s stream we’ll analyse the changing economic, sector, behavioural and attitudinal trends that will define the year ahead and beyond. Plus, discover how to address them. Get your Digital Festival Pass for £249+VAT now! You’ll be able to access the live sessions, and if you miss anything you can catch-up with watch on demand. Watch our video for a taster of today’s fantastic speakers and the topics they’ll be sharing their expertise on: Don't miss today's Headline session... Richard Curtis Writer, Director, Co-Founder of Red Nose Day Tanya Steele Chief Executive WWF-UK Fabrice Beaulieu EVP Group Marketing Excellence RB The future of business: How marketing can respond to the climate and nature crisis: Both brands and marketers need to adapt to the growing consumer desire for a more sustainable lifestyle, but how can marketing thrive in a world that demands we consume less, not more? Plus, gain unrivalled learning from sessions including: How tough times can help you better meet customer needs Between them, Syl Saller and David Wheldon have a lifetime of wisdom and insight to impart. And in this session, they have a personal chat on how you can step-up to lead and better serve your company and customers in uncertain times. Ask Me Anything: Scott Galloway Join author, academic, and presenter Scott Galloway for a live Q&A session to unpack the micro and macro marketing trends for the year ahead. You can ask Scott anything in this live session, taking place this afternoon at 3.35pm (GMT+1). Introducing postnormal: Three trends that will impact your job over the next five years Futurist Tracey Follows lays out the key trends that will shape the marketing industry. Expect insight into the increasing intimacy with AI, the digital afterlife, and the growth of synthetic media. Market trends: 3 things marketers need to know There are still so many unknowns about the short, medium and long term health of the economy. Join economist and effectiveness expert, Dr. Grace Kite as she unpicks key sector trends and how marketers should respond. That’s not all, we have four more packed days of learning planned this week! Explore the agenda here, then get your pass to attend our digital experience. If you have any questions, please get in touch and a member of the team will contact you to assist. We hope to welcome you to digital Festival today. The Festival of Marketing team festivalofmarketing.com DAY SPONSORS SESSION SPONSORS PARTNERS POWERED BY

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