Ford's Dealer Training; Boosting BEV Sales; Hendrick Auto Scores

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WardsAuto Dealer Edition

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JUNE 3, 2022

Ford Strengthens Dealer Training to Boost Loyalty

Ford partners with its dealers to strengthen customer ties, strength pickup and delivery, online retailing and service.

Dealers Can Court BEV Buyers With Drives, Demos

The annual J.D. Power Electric Vehicle Consideration Study shows shoppers want dealer education about BEVs.

The Evolution of Conversational Commerce
Are you looking beyond the simple act of sending a message and to the evolution of video and conversational commerce? Joe Shaker, Principal Owner will discuss the future of smart texting and how the data that powers it will ultimately affect the customer experience. Sponsors are providing 4 free OEM or Dealer tickets – use code Wards2022CXAUTO. https://tlsummits.com.

Hendrick Automotive's Playbook Wins Plaudits

Hendrick Automotive Group invests in its employees to thrive during the pandemic and beyond and to win top reputation scores.

How Car Dealers Can Make Great YouTube Videos

Expert offers pointers at an American International Automobile Dealers Assn. webinar.

Customer Communication Crucial for Auto Retailers

With few OEM incentives, high profits and limited inventory, it’s easy to see why some dealers have pumped the brakes on marketing. Here’s why you shouldn’t.

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Ford's Dealer Training; Boosting BEV Sales; Hendrick Auto Scores

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