According to market research organisations such as Mintel, GlobalData and Euromonitor, skin health and well-being are major drivers of the skin care market. No matter what the claim on the cosmetic package, be it “hydration” or “anti-wrinkle,” the main reason for consumers to buy a cosmetic product is to improve their skin’s health, well-being and overall quality of life. Today we look at what consumers’ real skin problems and needs are. Furthermore we look at sprays, foams and gel formulations.