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Ad of the Day: From the Star Wars Universe, a New Tale of Betrayal and Heartbreak Old Republic expansion gets a stunning trailer By David Griner With most Star Wars trailers, the challenge is to build excitement without spoiling too much of the story. But a bigger challenge is creating a trailer that tells an entire story unto itself. Read more » |
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Brandshare Content From Verve | |
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Diesel Picks Anomaly to Help 'Transcend Fashion' With Campaign Set to Launch Early Next Year Agency worked on the brand's 'Be Stupid' effort By Erik Oster Fashion brand Diesel has selected creative agency Anomaly Amsterdam to lead a new campaign that will roll out globally in February. This announcement follows the hiring of a new European CEO as the ... Read more » |
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If You're Scared of Clowns, Do Not Watch This Candy Ad. You've Been Warned Plus, Trump and Clinton monsters for Halloween By Gabriel Beltrone Texas confectionary Atomic Candy is getting into the Halloween spirit with a creepy new commercial that capitalizes on the current wave of clown mass hysteria. Read more » |
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Here's One Indie Agency's Plan to Get More Young Women Interested in Ad Careers Bohan Advertising launches new conference By Katie Richards How will agencies get more women and people of color in high-level C-suite and creative leadership positions? It's a question the industry has been grappling with quite a bit recently, and Nashville-based Bohan ... Read more » |
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How Geek-Chic Glasses Pioneer Moscot's Lemtosh Frames Became So Cool With help from Johnny Depp and a slew of celebs By Robert Klara A few years ago, a customer walked into the Moscot eyeglasses shop on West 14th Street in New York with an interesting story. The man had just returned from St. Tropez, where he'd spotted Johnny Depp in a cafe, ... Read more » |
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This Los Angeles Marketing Shop's Space Is Infused With California Cool Laid-back beach vibes the theme at CAA Experiential By Carrie Cummings There are few things more uniquely Los Angeles than a talent agency—especially mega-agency CAA, which has been responsible for the careers of Meryl Streep, George Clooney and Martin Scorsese. But with the ... Read more » |
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USAA Consolidates With Publicis Less Than a Year After Racist Email Scandal at Former Agency Client requires diversity pledge from new partner group By Patrick Coffee USAA, the largest provider of insurance and other financial products to U.S. military members, has consolidated its marketing business with a cluster of Publicis Groupe agencies after a formal review that lasted ... Read more » |
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