Funnel vision: the dangerous trap of lead stages Acoustic's CMO and ClickZ Advisory Board member, Norman Guadagno explores how renaming sales stages can help marketing and sales collaborate
ClickZ Daily: May 17, 2021 |
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Commerce & Sales Norman Guadagno Norman Guadagno, CMO at Acoustic, explores how renaming sales stages can help to build further collaboration between marketing and sales |
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Actionable Analysis Helen Yu Here's how you can pair machine learning and AI to transform how your company delivers customer experience and satisfaction Read more |
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| Actionable Analysis Cyril Coste Customers appreciate surveys when there is context but how do you ensure there are no lags and loopholes? Read more |
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| Advanced Email Marketing Kath Pay International Bestselling Author, Kath Pay dissects the concept of helpful marketing and how this customer-centric approach has helped brands see positive outcomes in their marketing strategies Read more |
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| Content & Experience Robert Rose A rare, in-depth discussion on content's role in business that senior leaders need to be having with their teams in order to expand in digital Read more |
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| MarketMuse provides personalized AI-powered insights for organizations to create predictably better content and improve organic performance. Read more |
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Digital Advertising A DXP can provide optimal digital experiences to a variety of constituents, including consumers, partners, employees, citizens and students, and help ensure continuity across the full customer lifetime journey. Download now |
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| Digital Transformation An interactive voice experience is any conversational brand engagement that takes place through voice-first technologies. That could be a smart speaker app, a mobile chatbot, or even an interactive ad on a smart mirror or IoT workout device. Download now |
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