Future-proofing 2022 strategies How to navigate "The Great Reshuffle", a privacy-led industry, and other changes on the horizon
ClickZ Daily: January 17, 2022 |
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| Good morning! Two important themes that emerged in 2021 will also impact the industry in 2022. The first was “The Great Reshuffle”, which was an unprecedented talent migration that made securing customers in the face of disappearing sales leads even more challenging. The second major theme was—constant change in the privacy landscape which forced marketers to rethink strategies for a privacy-led world. Based on these observations, LinkedIn’s Senior Director of Product, Abhishek Shrivastava outlines four beacons that will help future-proof your marketing strategies in 2022. |
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Digital Advertising Abhishek Shrivastava How to navigate "The Great Reshuffle", a privacy-led industry, and other changes on the horizon |
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Digital Leaders Michael Collins Does your brand have a league carved out and in line with consumer expectations? Read more |
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| | | Digital Leaders Nicola Mendelsohn CBE Nicola Mendelsohn CBE, VP Global Business Group at Meta outlines brand-side priorities that will shape the digital and marketing arena Read more |
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| Lucy helps organizations leverage knowledge for individual and market success using the latest innovations in artificial intelligence. Lucy reads, watches, listens and remembers all you’ve shared to provide specific answers and meaningful insights from text, audio, video and more. Read more |
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Digital Advertising A DXP can provide optimal digital experiences to a variety of constituents, including consumers, partners, employees, citizens and students, and help ensure continuity across the full customer lifetime journey. Download now |
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| Digital Transformation An interactive voice experience is any conversational brand engagement that takes place through voice-first technologies. That could be a smart speaker app, a mobile chatbot, or even an interactive ad on a smart mirror or IoT workout device. Download now |
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