White Friday preparations are underway. This monthâs issue explores some of the ways you can make the best of this lucrative shopping season. Thank you for being a loyal reader.
A MESSAGE FROM KARIM
CO-FOUNDER & CEO Dear Partners,
I hope this message finds you in wonderful spirits. This month has been especially fruitful for us and I am happy to share with you that we have won two very special awards. To start, CEQUENS was recently announced as the winner of the âBest Communications Solutions Provider of the Yearâ award for this yearâs prestigious Tahawultech.com Future Enterprise Awards. The Future Enterprise Awards 2022 event celebrated enterprises and IT leaders that have pioneered groundbreaking solutions and leveraged disruptive technologies to transform the business operations of their customers. |
CEQUENS was also recognized as the winner of the covetable âBest Communications Platform â MENA, 2022â award by the prestigious International Business Magazine. We believe this recognition is a true testament to CEQUENSâs incredible work and a celebration of our remarkable team who make it all happen day in day out. These types of recognitions further fortify our title as a regional champion in multi-channel communication technology, and our ongoing mission to help you build meaningful connections with your clients. As we continue to expand, we have been working diligently to identify strategies that will help us and our dear clients transition into 2023 seamlessly. We look forward to sharing the many exciting plans we have for the upcoming year with you soon. Sincerely,
Karim |
âTis the season to go shopping.
Pleasant experiences = bigger sales. |
One question has occupied our minds this month: how can we help you deliver an unforgettable experience for your customers during White Friday and the weeks leading up to it?
To answer it, we thought of ourselves as customers. What would make us happy?
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Hereâs what we came up with: |
Targeted and personalized
messaging |
Customers donât like irrelevant communications. They are attracted to targeted, highly personalized messaging. Itâs more exciting to receive a promotional SMS about new running shoes as a runner than it is to receive discounts on medical glasses they donât need. |
Easy to navigate online
experiences |
Customers love convenience. They may not have the time to visit your store and benefit from seasonal discounts. A fully digital shopping experience will help them overcome their fear of missing out. |
Customers like to be informed. They want to be involved during every step. Take customers through the delivery journey of their online orders so they donât have to inquire about the status every other day. |
Genuine connection with
the brand |
When customers buy your products, they expect to receive more than just a product. Theyâre looking for stellar service. How about connecting with frequent buyers for exclusive rewards or loyalty programs? |
Hesitant customers donât like it when businesses are pushy. They want to be gently nudged. Anticipate their worries. Perhaps theyâre worried about prices. Inform them about your installment plans. |
Follow-up and
care programs |
In the customersâ minds, after-sales support is just as important as the sales transaction itself. Customers expect you to be available, helpful, and patient with their needs. |
Customer relationships are multidimensional.
Weâve developed a multichannel approach to handle that. |
The challenges of high shopping season can be discouraging. To ease your worries, we created seamless solutions that make your work visible. |
Our solutions come with built-in protection as an ISO-certified and PCI DSS-compliant company. Let us know how we can be of help this shopping season. |
CEQUENS is a Gold Sponsor at Seamless Saudi Arabia 2022 this November! |
We are sponsoring the regionâs most exciting event covering the latest innovations in payments, fintech, retail, and e-commerce. If youâre in Riyadh on November 2nd and 3rd, stop by the International Convention & Exhibition Centre where we will be on-site to offer you tips and tricks on how to elevate your CX game in a totally seamless and fun way. |
Hagag Sadek Country Manager âą Enterprise Sales, KSA |
We are also participating in a panel discussion on smart e-commerce and what it takes to convert users into buying customers. Hagag Sadek, our Country Manager in KSA, will be delivering insight on this exciting topic. |
Come and transform communications with us, or let a friend know weâre hiring. We have a bunch of positions to fill in different locations. |
SHARE CEQUENS PULSE WITH YOUR COLLEAGUES |
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For any suggestions or tips on how to improve ourselves, send us on hello@cequens.com. |
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