As the COVID-19 crisis drags on with no end in sight, businesses risk turning customers and stakeholders off if they aren’t careful about their messaging strategies
On Thursday, 2 April at 10am BST, Ritson will discuss the economic impact of the outbreak and look at how marketers need to adapt their approach and work smarter. Register now.
Amid the coronavirus outbreak, Peloton and other digital fitness brands have found themselves in a more fortunate position than their brick-and-mortar counterparts.
With an increasing number of organisations ordering its workforces to work from home for the foreseeable future, businesses, teams and individuals alike are facing new and unprecedented challenges.
Customer data platforms (CDPs) are quickly becoming the technology of choice for marketers looking to rationalise and consolidate their customer data to power more personalised campaigns.
Career and Salary Survey Report 2020 The Econsultancy Career and Salary Survey Report in association with Marketing Week is the industry’s most in-depth census of marketing careers and salaries in the UK.
Customer Journey Mapping Best Practice Guide Customer journey mapping is an essential piece of the puzzle when it comes to understanding and improving the customer experience. The purpose of this guide is to provide an overview of customer journey mapping and a simple starting point for anyone yet to map out their customer journeys.
A recent survey from Marketing Week found that 39% of marketers have seen lowered demand for their services and 18% have changed their marketing strategy. Join Mark Ritson to discuss practical advice to prevail and even find opportunities to make an impact in the time of Covid-19.
