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Google’s Machine Learning Will Help Publishers Drive Subscriptions and Understand Their Audience It's launching Insights Engine Project By Marty Swant Google is launching a suite of services to help publishers better understand their existing audience while also targeting ads at readers who are ready to subscribe. Today, the company is introducing the Insights Engine Project, which will provide publishers with data about who visits a website. Using machine learning, the company said it will provide... Read more » |
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Adweek Webinar by The Trade Desk | |
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Hot List: What Are the Buzziest Digital Brands, Apps and Startups of 2017? Place your votes in Adweek's Readers' Choice Awards By Adweek Staff Did you finally succumb to Spectacles? Does Amazon Echo rule your household? Are you holding out for the iPhone X? Tell us what tech innovation blew your mind in 2017. Now's your chance to vote for your favorites in our annual Hot List Readers' Choice Poll. Vote as many times as you'd like beginning Sept.... Read more » |
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