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How Greggs balances tech with customer excellence

Greggs’ IT and Digital Director Tony Taylor discusses the highs and lows of the company’s digital transformation.
 
A day in the life of… Yieldmo’s Lisa Bradner

We sat down with Lisa to discuss advances in programmatic, including contextual targeting, behaviour modelling and ad budgets.
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 ‌  Paid Search Basics Best Practice Guide

Part of Econsultancy’s Paid Search Best Practice Bundle, this report covers the basics of paid search including the latest developments in the space as well as the main challenges and opportunities.
 ‌ Quick Guide to Implementing a CX Strategy

This quick guide provides businesses with a starting point for putting their CX strategy into action, looking at the principles, techniques and metrics behind the delivery of exceptional customer experiences.
 
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