H&M Taps Big Data For Better Insight; Plus Best Buy's Logo Redesign; And MIT Students Try Automation As A Secret Spyce. | | | | | | | | | | | | | Robots And Spyce: Everything Nice? | | Many QSRs are attracted to food prep automation technology because it can make food faster and more consistently for less. With its robotic kitchen, Boston-based Spyce has a similar vision, but it’s not just about the bottom line. After its four founders found themselves priced out of quality, they set out to democratize healthy lunch options and create a true alternative to fast food. | | |
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| | | | | | | Brands Can Turn Social Video Views Into Conversions | | How do brands turn social video views into conversions? MikMak Founder and CEO Rachel Tipograph thinks the answer is to make videos shoppable. Here’s how MikMak works and why Tipograph thinks social video is the next big thing. Read More... | |
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| | | | | Walmart Seals The Deal With Flipkart For $16 Billion | | It was a long, twisting road — but it seems Walmart has sealed the deal, and managed to walk off with a majority share of Flipkart for a cool $16 billion. Walmart is excited, Flipkart is pumped — but investors? They're a bit concerned. Read More... | |
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| | | | | | Building Bridges To Emerging Consumer Groups | | Millennials are a large, increasingly heterogeneous, group. Younger ones are still getting started; older ones, “bridge millennials,” are entering the prime of their spending lives. But they’re far from the only emerging group of powerful spenders out there, as U.S.-based higher education is becoming an increasingly global market. Redefined groups mean rewritten rules, with unique opportunities and challenges. Read More... | |
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