H&M's Big Digital Upgrade; Plus Sleep Number Brings 3D Imaging To Mattress Sales; And Home Depot Crushes Expectations. | | | | | | | | | | | | | Taking The Party (City) To Amazon | | To sell on the Amazon marketplace, or not to sell on the Amazon marketplace — that is the question for many small and medium-sized retailers who are looking for digital scale but are afraid to get swallowed up by Amazon’s. Party City recently announced it's taking the plunge just in time for the company’s busiest sales season, Halloween, because it’s the natural evolution of its business. | | |
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| | | | | | | Hotels Roll Out The Welcome Mat For QR Codes | | When it comes to hospitality, there’s nothing like offering guests a way to pay that is familiar. That’s why hotels are rolling out the welcome mat for QR codes in an effort to lure Chinese travelers. However, hospitality is a challenging vertical, Merchant Link’s Director of Product Christian McMahon told PYMNTS in a recent conversation, and the migration to QR codes, like many payment innovations, may need to walk before it can run. Read More... | |
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| | | | | Why Hotels Are Collaborating With Social Media Influencers | | Hotels are tapping into the power of word-of-mouth by working with social media influencers, but hoteliers may not have a process in place to handle these relationships. Companies such as Swayy seek to help hotels manage these collaborations — and find new collaborators. Swayy CEO David Gabriele explains the benefits of working with social media influencers – and how Instagram posts, as well as YouTube videos, can drive bookings. Read More... | |
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| | | | | | Today In Data: Correctly Capturing The Moment Of Inspiration | | Capturing commerce’s magic moment — the one where the consumer is actually inspired to buy something — is easy to want, but not always easy to do. It’s a balancing act between the present tense — giving the customer what they really want now — and keeping an eye on the future to anticipate what the customer will want, hopefully before they have to ask for it. Read More... | |
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