Discover Diesel For Responsible Living
| Happy Earth Day! | It's World Earth Day: a day to celebrate Responsible Living.
As part of our Diesel For Responsible Living strategy we are committed to finding better alternatives to conventional production practices. Diesel denim collection features more and more organic, recycled or responsibly sourced cotton and low-impact finishing techniques. |
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| How to look after your denim | | Diesel denim is made to last: here are some tips to keep your denim in use for years to come. |
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STAY DIRTY
Wash as little as possible. Hang your jeans outside instead and let them air freshen.
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STAY COOL
Never wash above 30 degrees (and always inside out) and use short or delicate cycles, to keep your blues blue and the planet cool. |
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STAY AUTHENTIC
Pass on fabric softener and tumble dryers to protect your denim and the environment.
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STAY CREATIVE
On Earth Day and every day remember repairing is caring, so dust off your sewing skills or just iron on some patches. |
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| Start your journey with Diesel for Responsible Living. |
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