Here's what ultimately led to the fall of FaZe Clan

Behind all the celebrity endorsements, money and hype, a divide was quietly growing between two powerful but distinct aspects of the organization.

November 08, 2023

Here's what ultimately led to the fall of FaZe Clan Digiday attempts to make sense of what led up to the collapse of FaZe Clan last month. Additional coverage: This week’s Digiday+ Future of TV Briefing looks at how Disney’s data clean room business has progressed since rolling out two years ago. The NBA is launching a new tournament that adds a unique competitive element to the league's regular season and represents a strategic push by the NBA to enhance fan engagement. In the latest installment of Digiday’s CMO Strategies series, we unpack the strengths of several top retail media networks beyond Amazon, some of which have been experiencing major growth in performance metrics. Fear-based leaders lose an estimated 10 hours a week in productivity for their companies, adding up to about $29,000 a year per leader or $36 billion annually. ICYMI: Apple’s ATT crackdown emboldened DTC marketers to reinvest in Meta and Google. Other things to know about Just released: The Greater Good Awards Winners Guide highlights the winning campaigns from the 2023 Greater Good Awards. Check out winning campaigns from Dermalogica, Audible, Mastercard and more here. As large organizations face extra data security and privacy scrutiny, conducting internal audits can ensure the company is adhering to strict standards. Sponsored by Piwik PRO. Brands and agencies increasingly rely on solid and reliable strategic partnerships to navigate industry changes more effectively. Sponsored by AdDaptive Intelligence. Top Stories Ivy Liu Gaming & Esports Here's what ultimately led to the fall of FaZe Clan Behind all the celebrity endorsements, money and hype, a divide was quietly growing between two powerful but distinct aspects of the organization. howdy! Business of TV Future of TV Briefing: Inside the development of Disney's data clean room This week’s Future of TV Briefing looks at how Disney’s data clean room business has progressed since rolling out two years ago. Sponsored by U of Digital Virtual forum: Programmatic Selling Strategies Join this virtual forum on November 16 at 1 p.m. ET as Digiday and U of Digital discuss the strategies marketers are planning for their 2024 programmatic campaigns. Advertisement howdy! Beyond Ads The NBA looks to increase marketing moments and draw more advertisers with new tournament event This new tournament adds a unique competitive element to the league’s regular season and represents a strategic push by the NBA to enhance fan engagement, according to marketers and agency execs. Sponsored by EX.CO Demand and opportunity for vertical video continue to grow As more and more audiences consume content on mobile and specifically on social platforms, the demand for vertical video viewing remains steadfast. howdy! Marketing on Platforms CMO Strategies: Beyond Amazon, the strengths of the top retail media networks — from Walmart to Kroger Retailers like Walmart, Target and Kroger have been expanding their retail media platforms in recent years thanks to increasing interest from brands. In this report from Digiday’s CMO Strategies series, we unpack the strengths of several top retail media networks, some of which have been experiencing major growth in performance metrics. Advertisement Sponsored by Pixability Why marketers are adding YouTube to their post-cookie strategies Advertisers are increasingly leveraging the contextual targeting capabilities of YouTube to reach relevant audiences without compromising user privacy. howdy! Future of Work A third of managers harbor unconscious fear, leading to a $36 billion productivity loss Fear-based leaders lose an estimated 10 hours a week in productivity for their companies, adding up to about $29,000 a year per leader or $36 billion annually. howdy! Future of Work A third of managers harbor unconscious fear, leading to a $36 billion productivity loss Fear-based leaders lose an estimated 10 hours a week in productivity for their companies, adding up to about $29,000 a year per leader or $36 billion annually. All Latest Stories

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