California Attorney General Rob Bonta has been sending companies so-called "notice-to-cure" letters when they are found by his office to be out of compliance with the state's California Consumer Privacy Act. Now, Californians can do the same with a new tool from the state that allows them to create letters to send to companies notifying them that they may be in violation of the law if they don't include a homepage link for people to opt out from data collection. Read more below.

• A tool helping people craft letters to send to alleged CCPA violators can trigger the 30-day period for businesses to get into compliance with the privacy law.
• Marketers are preparing for an unusual back-to-school season as teachers contemplate what it will mean to bring students back to classrooms. More in this week's Digiday+ Marketing Briefing.
• With remote working becoming a way of life, and communications tools such as Slack and Zoom spelling less of a need for those workplace meetings, working from overseas is set to become even more popular, and no longer confined to digital nomads traveling for months on end.
• Marketing data suppliers and privacy advocates say the White House's recent use of the word "surveillance" in the context of consumer protection validates a concept gaining steam with lawmakers.
• In fact, the advertiser is still sticking with what it calls “evidence-based journey management” even though the evidence is getting harder to gather
• Since premiering a show on ESPN+ in 2019, The Boardroom has stood up its own site and stretched into podcasting and newsletters but has been more restrained when it comes to video.
• BuzzFeed is trying to get its audience of Gen Zers and millennials on board with livestream shopping as the commerce trend continues to scale in the U.S.
• Spanish OOH traffic measurement company Cuende is launching its satellite measurement service in the U.S. with the Independent Billboard Operators as its first client.