Four tips for managing remote working
As coronavirus continues to spread, many organisations across the globe are encouraging employees to work from home in order to prevent further outbreak. The concept of remote working is nothing new (particularly for digital-first organisations) - but as more and more companies adopt remote working in response to recent events, many are encountering the benefits - and challenges - of a distributed workforce for the first time.
Nikki Gilliland rounds up four ways that organisations can ensure that this practice is as effective as - if not even more effective than - being in the office. |
The best digital marketing stats we’ve seen this week
In this week's edition of our regular stats round-up, we've got statistics on the effectiveness of contextually relevant digital out-of-home (DOOH) campaigns, the impact of unreliable reviews, the growth of mobile wallets and more. |
Four ways brands can incorporate customer feedback into their marketing and CX
Thanks to a host of review and ratings platforms, customers can publish their views on a product or company with the touch of a button – and consult the views of hundreds and thousands of other customers when making a decision.
For brands, this situation can often have them feeling on the back foot; however, customer reviews can be an asset for companies in multiple ways. Here are four ways that brands can incorporate customer feedback into their marketing and customer experience. |
A day in the life of… Guy Books, VP Product at GeoEdge
Guy Books is VP Product at ad security and verification company GeoEdge. He spoke to Econsultancy about why intuition serves him well in his role, how GeoEdge measures success, and the advice he would give to a new product manager starting out. |
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