When publishers need to update their websites, they seem to turn to one firm the most: Code and Theory. Here's how Code and Theory has remained their favorite design shop.
Mic has experimented with new video formats in the past year, and the tests seem to be working: The millennial media outlet got 3.5 billion video views on Facebook during that period, up from 792 million a year prior.
Dmexco, the digital marketing industry's tentpole global event, begins today. We break down what's in and out this year.
"With the onset of header bidding, these games kicked into full force." Supply-side platforms are raising their price floors incognito to squeeze out more money from ad buyers.
From Tearsheet: Reginald Jones, Samsung's head of sales for financial services, said the company is in talks with its financial services customers about unveiling retail pop-ups "sooner than in a year."
We want to know: how do you align inventory quality and relevance in a programmatic environment? Take a few minutes to complete the survey for the chance to win a $500 gift card. Sponsored by Taykey.
From Glossy: Don't miss brands like Of A Kind, Le Tote, Outdoor Voices and more at the Glossy Forum on Oct. 3 in New York City as they lay out the future of the retail business model.
