This week, Facebook shut down its Partner Categories program, which lets brands use third-party data to deliver ads. Here's how the move affects advertisers. "If publishers elect not to change their behavior, they're not going to be publishers for very long." Dotdash CEO Neil Vogel talks about publishers' reliance on Facebook, data privacy and more in this Q&A. In 2016, recognizing a need for attorneys who understand influencer marketing, lawyers Jamie Lieberman and Danielle Liss launched law firm Hashtag Legal, which represents influencers, influencer agencies, platforms and brands. Here's what a typical day looks like for Lieberman. In a Digiday survey of European publishers, 48 percent said international expansion is important to their businesses. Subscribe to Digiday+ to learn why international expansion could increasingly be a bigger priority for publishers. In case you missed it: Recode executive editor Kara Swisher discussed Facebook's relationship with the media on this week's Digiday Podcast. The deadline for GDPR compliance is rapidly approaching. Download Digiday's guide for do's and don'ts, a GDPR dictionary, research and more. Dotdash won Publisher of the Year at the 2018 Digiday Publishing Awards. |
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Shareen Pathak Agencies and marketers are scrambling to make sense of the latest Facebook move to drop third-party data. |
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Max Willens “Ultimately, there isn't really a place on the internet for mediocre and crappy content.” |
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Sponsored Content AppNexus Why is transparency important in the programmatic supply chain? Here are five reasons why transparency is more important in the programmatic supply chain than the other. Sponsored by AppNexus. |
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Ilyse Liffreing Hashtag Legal’s Jamie Lieberman describes a day in her life working on projects like influencer contracts. |
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Mark Weiss Digiday surveyed European publisher executives and found that less than one-third believe international expansion isn’t an important business strategy. |
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Sponsored Content Oracle and Netsuite When a PS organization can enhance the "soft skills" of its PS consultants, it can ultimately drive more value to the client, as well as lead to more repeatable business for the PS organization. Get the guide. Sponsored by Oracle + NetSuite. |
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Sponsored Content Braze Mobile devices allow brands to gather more nuanced customer data than ever before, providing actionable insights into what people value and how they engage- the kind of insights that strong customer relationships are built upon. But these relationships are also built upon trust so security needs to be a mindset. Sponsored by Braze. |
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Gala: March 29, 2018 | 6: 30pm |
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LAST CHANCE DEADLINE: March 30, 2018 |
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ALL EVENTS |
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