Twitter’s God-is Rivera has been bolstering historically marginalized voices on the platform since 2018. But after 2020, work for her job reached a fever pitch.
| For many marginalized voices, Twitter has been seen as a safe place, a level playing field wherein they could air grievances in 280 characters or less. Now, God-is Rivera — the platform’s global director of culture and community — is making it her job to bolster those voices, offering support and monetization, especially as the creator economy heats up. Read more below. Rivera has been bolstering historically marginalized voices on Twitter since 2018. But after 2020, work for her job reached a fever pitch. Most of the experts Digiday contacted for this report acknowledged that gaming platforms are currently best-equipped to help brands enter the metaverse. Employees find their companies’ tracking software monitoring their behavior during work hours as “invasive” and “gross.” A Q&A with Omnicom Media Group's new global CEO Flo Adamski and more in this week’s Digiday+ Media Buying Briefing. Paper employees began returning to the office in July, and in September all employees were required to work from the office three days per week. Here’s why. Other things to know about Help make your experience with Digiday even better by answering a few questions here. In exchange, you’ll be entered to win one of five $25 Amazon gift cards. Without publishers and their immensely valuable audience relationships, the identity solutions vying to fill the gap left by cookies cannot function, much less thrive. Sponsored by Eyeota. There are five myths about DOOH and its effectiveness as an advertising tool. Download this whitepaper to learn how marketing teams are debunking untruths. Sponsored by Adomni. | | |
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