"She is leading the business in a lot more ways than just talking about measurement." NBCUniversal's ad sales head Linda Yaccarino is trying to get people across the media system to address the issues plaguing digital media.

"We're always at each other's throats": In the latest installment of Confessions, a young agency employee talks about the culture at agencies and more.

"Generally speaking, being an independent brand publication is not going to work." On Nov. 7, mattress brand Casper shuttered Van Winkle's, its online publication launched in 2015 that was heralded as a new brand journalism model. Here's a look at what went wrong.

Google's demand-side platform has started using ads.txt to block unauthorized vendors from selling impressions. DSP The Trade Desk is now also implementing the feature, putting pressure on other DSPs to follow suit.

Digiday surveyed publishers in the U.S. and Europe about where they are making the most money off of digital video. Subscribe to Digiday+ to learn how their answers compared.

Platforms don't have to be the enemy, or a tool that brands must comply with. At the Digiday Marketing Summit, learn how Johnson & Johnson has formed strategic partnerships with the platforms so both parties get the most out of them. Find out how to join us in Nassau from Dec. 5 - 7.