| Media Relations 6 tips to ace your broadcast performance Local TV appearances can be a great way to boost your visibility in your community. Here’s how to make sure your message shines through in this highly structured environment. | | | |
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| Jobs of the Week 30 jobs in the PR and marketing world Milan will be dressed to the nines, and you could work for one of the designers at its premier fashion show if you land one of our featured jobs. Plus, a roundup of current job openings. | | | |
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| Apologies 3 lessons from Glad’s influencer debacle The plastic-wrap maker sponsored a dinner in Chicago for influencers and food writers to gain publicity. However, some felt misled—and the agency behind the stunt is apologizing. | | | |
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| Media Relations Win journalists over in 4 steps Tired of having your press releases and pitches ignored? Three former journalists share four frequently overlooked methods to turn heads and earn headlines. | | | |
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| The PR Industry Why PR pros can’t ignore the AI assistant Artificial intelligence programs like Alexa or Google Assistant are changing the game for PR and marketing experts. Here’s how industry veterans can learn to adapt to this new technology. | | | |