How PR is moving in-house; The FAA and Boeing offer tepid response to 737 catastrophe; Fast books for slammed PR pros; Health care storytelling tips; and more
As corporate entities seek to maximize content control and minimize spending, they’re ditching outside guidance. Agencies with niche specializations appear likeliest to survive the trend.
After crashes of Boeing’s 737 Max model have grounded the plane globally, safety experts are asking how the plane was developed and tested—and calling out poor practices.
Do you have a hard time fitting reading into your hectic schedule? Here are some books that dedicated communicators can fit into the most crammed of schedules.
By cutting the number of stories and tightening the focus on employees, the health care organization sees a major boost in staff engagement on the intranet.
When getting grilled by a journalist, going on the offensive is rarely a successful strategy. Here’s why getting angry at a reporter is likely to backfire.
Attacks by gunmen on two mosques were streamed live, raising questions about tech companies’ responsibility in curbing violent videos. Experts urge users not to share the footage.
While journalists are intrepid in their pursuit of the truth, everyone makes mistakes. Here’s how to go about asking for a correction or a retraction without upsetting the apple cart.
This week, PR Daily readers were interested in working with nano-influencers, how communicators responded to tragedy in New Zealand, tips for pitching magazines, and more.
Every time you post to an online platform, you hope to elicit a positive response from consumers. Here’s how to frame your CTA to inspire the action your organization wants.
