On Nov. 27, the Washington Post named Miki King its first-ever chief marketing officer. King, who had previously served as the news publisher's vp of marketing, will now be responsible for subscriber acquisition and retention efforts. At the Digiday Brand Summit Europe in Monte Carlo this week, brand marketers vented about how platforms like Facebook don't communicate on forthcoming product launches. As competition to digitize the grocery industry increases, Instacart is positioning itself as an ally in the Amazon age. Commerce-driven publisher, Food52, says it has "hundreds of hours" of video and wants a piece of the growing over-the-top video pie. In the latest episode of our podcast, Deutsch's Mike Sheldon discusses learning new skills, the allure of consultancies and in-house agencies and more consolidation in 2019. Last year, we showcased CNN, Lyft, YouTube and 72andSunny as Digiday Video Awards winners and this year it could be you. Enter here before the last chance deadline next Friday. |
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| Max Willens Miki King, who previously served as the Post’s vp of marketing, spent the past year optimizing and reorganizing the Post’s consumer marketing teams. |
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| Jessica Davies At the Digiday Brand Summit Europe in Monte Carlo this week, brand marketers vented about how platforms like Facebook don’t communicate on forthcoming product launches. |
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| Hilary Milnes As competition to digitize the grocery industry increases, Instacart is leaning on its data strategy and engineering team, which it internally refers to as the "Hacker Org," to win. |
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| Sahil Patel The commerce-driven publisher says it has “hundreds of hours” of video and wants a piece of the growing over-the-top video pie. |
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