The email newsletter could be a business’s most powerful marketing channel.

For marketers, whether a brand or publisher needs to share important news, make an announcement or nurture a relationship with a disengaged subscriber, building an email newsletter every recipient will love is a reliably smart (and profitable) move.

An important part of achieving newsletter success is providing a highly personalized experience — 56% of readers will unsubscribe from emails because of irrelevant content. Taking audience segmentation and tailored content into consideration is crucial to audience growth and engagement.

Download Sailthru’s latest guide to learn more, including:

One World Trade Center, Suite 49A

New York, NY 10007

©2022 Sailthru. All rights reserved.