| Yesterday I sent out an email sharing 3 easy ways to supercharge your sales copy.
And quite a few people replied back.
Two questions that came up more than once were…
“What details should I know about my customer avatar?”
And…
“How do I know when I have enough info?”
So as a follow up…
Today I’m sharing ten simple market research questions to attract your perfect customers.
Shout out to my friend and client Frank Den Blanken who swears by these questions.
Frank runs multiple 8-figure companies and he recommends that you “write one full page answering each of these 10 questions”.
Once you’ve done THAT?
You’ll have everything you need for killer sales copy and content that practically writes itself.
Here we go…
10 Questions for Magnetic Marketing
1. What keeps your prospects awake at night, staring at the ceiling?
2. What are they afraid of?
3. What are they angry about? Who are they angry at?
4. What are their top 3 frustrations?
5. What trends are occurring and will occur in their lives?
6. What do they secretly, ardently desire the most?
7. Is there a built-in bias to the way they make decisions?
8. Do they have their own language?
9. Who else is selling a similar product or service to your prospects, and how are they selling it?
10. Who else has tried selling a similar product or service to your prospects, and how has the effort failed?
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Now…
Some of these questions might feel very similar at first glance.
That’s the point.
Because when you challenge yourself to fill a page with answers for each of these questions from slightly different angles…
It forces you to think more deeply and creatively about your customers.
As a result…
You expand your perspective…
And come up with new ideas you wouldn’t have thought of otherwise.
So if your marketing needs a boost…
Don’t waste any time.
Get started with these questions ASAP and watch your business grow.
Success Loves Speed,
Craig
PS - If you’re ready to 2X your income (or more) while working 10 less hours per week...
... Just REPLY to this email with the words “2X 10 LESS” and we'll set up a time to chat with you to find out if we can help.
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