Your target market consists of the people and businesses most likely to buy what you sell. Here's how to identify them so you can focus your marketing efforts on them.Read more.
Starting a new business? Before you open your doors, you need to know who your customers are, what they want to buy, and what part of town they like to shop in. Use this advice to be sure you conduct good market research in advance. Read more.
Are you giving your employees a holiday bonus this year? Please take our 2-minute survey. We'll report results so you can compare your plans with other small businesses. Thank you!
Shopping for health insurance is faster and easier for small businesses in many states thanks to a new online site from UnitedHealthcare.See how it works.
