| FineArtViews - The AMP Newsletter
Jim Wodark just sold another art piece with FASO! |
| Yippee-Ki-Yay by Jim Wodark Oil on Linen | 16 x 20
FASO artists & creators have sold over $888,987 worth of art via ecommerce on their websites over the last 90 days.
Try FASO Free for 30 Days & Get Everything You Need to Sell Your Art Online.
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Hi There,
Facebook continues to be one of the leading social media marketing platforms. For artists specifically, it offers a way to get your work seen by a larger audience, engage with prospective customers and build online credibility.
Jenn Totten, Editor & Email Marketing Manager for FineArtViews has developed the article below from our recent AMP webinar, How to Setup Your Facebook Business Page to Grow Your Art Sales.
Don't forget to reply to this email and send us any questions you may have!
Enjoy, Clint Watson
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Two weeks ago, I shared about the Basics of Growing Your Art Sales with Facebook and FASO (click here to catch up now).
In that newsletter, I discussed the importance of having a Facebook Business Page to enhance your online presence and build your credibility. The ultimate goal of your Facebook Business Page is to drive potential customers to your artist website and let your website do the selling for you.
In today's article, I'll dive into the step by step instructions so you can easily setup your Facebook Business Page to start reaching more potential customers on the social media platform.
1. From the Facebook homepage, click Pages in the sidebar menu on the left.
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2. Click the Create New Page button in the menu on the left.
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3. Enter your business details.
On the left-hand menu, enter a Page Name, select a Category, and write a Description of your business. The right side of the page will show you a preview of your Business Page as you add information so you can view it as visitors will see it.
Pick a name for your Facebook page that includes your name to make it easy for people to find you. Remember, it's all about accessibility.
Example: Jenn Totten Art
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4. Add images to your Business Page to bring your profile to life.
Add a Profile Picture (preferably a headshot) so your visitors can put a face to the name. It will also help your visitors emotionally connect and engage with you on a deeper level if they can visualize the person behind the art.
Make sure you also add a Cover Photo based on a piece of art that you want to sell. Update this photo whenever the piece sells or every couple weeks to provide variety to your visitors.
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5. Add a call to action button.
Add a call-to-action button from the list of options by clicking Add a Button at the top-right of your page. Eventually, you'll want this button to link to your Facebook Shop but if you don't have that setup yet, simply use the Learn More option to send them to your website.
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Stay tuned for the next article (coming in two weeks) where I'll show you How to Setup a Facebook Shop and Connect it to FASO.
Sincerely,
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| Jenn Totten Editor & Email Marketing Manager, FineArtViews www.FineArtViews.com
PS - This is Clint again. I hope you enjoyed Jenn's article detailing the setup instructions for your Facebooks Business Page. If you're looking for new ways that you can market and sell your art, click here to sign up for your free FASO trial today. Try us free for 30 days and find out for yourself why 15,000 artists have entrusted FASO with their website.
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