JULY 31, 2018

How to Turn, Turn, Turn Car Dealership Inventories

Develop an on-air/online video message that motivates real buyers, not just shoppers.

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‘Extraordinary New Ordinary’ in Car Dealership Experiences

Customers expect people on the other end of a phone call not to sound like human robots.

CarGurus Study Focuses on Just How Today's Consumers Shop for Cars

In a WardsAuto Q&A, market researcher Madison Gross talks about delving into the mind of the automotive customer.

Car Buyers Want Digital Retailing, But They Need Help
On the surface, digital retailing is a smart answer to buyers’ frustrations, helping them move down the purchase path from the comfort of their homes! But digital retailing is only half the answer. Discover what 1,000+ car buyers and shoppers say is needed for the best results.

Tomato Patches Replace Parking Lots in New Mobility Age?

IDEO’s Danny Stillion says imagine a multi-purpose vehicle for an assortment of people who would share it and experience it in their own ways. Moreover, the vehicle would sense their wants and needs.

Team of Engineers Help Highlight New Lexus ES 350

Test Drive
The car's new chassis makes for a smooth ride and stand-out driving dynamics, whether on the back roads or the Natchez Trace Parkway south of Nashville.

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