AUGUST 2, 2017

Hey there. Welcome to the WardsAuto Dealer 5 for Wednesday, August 2. To start your day, we've put together items from WardsAuto.com and across the Internet. So let's go:

Here’s how to win over those crazy-kid young buyers.

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Automotive retail is more than just a numbers game; it’s about building relationships and with VIP customer experiences. Every interaction in the customer journey impacts your bottom line. Learn how ELEAD1ONE helps dealers sell more with intuitive and transparent sales, service and marketing solutions that drive profitable results.

Will synthetics that look and feel (but don’t smell) like leather replace the real thing in vehicle interiors?

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Mazda says the real world, not government regulators, should pick the powertrain winners.

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Our Bob Gritzinger makes a 240-mile trek in a Chevy Bolt, an EV with a 238-mile range. Here's his electrifying tale about that trip.

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Now for the latest dealer news from CBT Automotive.

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That’s our WardsAuto Dealer 5 for today. We’ll be back soon with more high fives.

And to reach the editor for whatever reason (i.e. comments, complaints, questions, directions), contact Steve Finlay at sfinlay@wardsauto.com .

OK, finally... Forward this alert to dealership colleagues. The more in-the-know people at your place, the better it is. Over and out.

Now for the legal stuff...

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