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How hybrid shopping trends are impacting automotive retail

A slowdown in growth of online-only sales, mixed picture for marketplaces and the reception to some OEM subscription services show that like wider retail, automotive needs to strike the right balance between online and offline selling.
 
Econsultancy expands its ecommerce Multi-Touch Learning with new ‘Mastering Product Content’ course

The course is the first part of a new learning plan in our ecommerce channel centred on product content, pricing and persuasion for the digital store.
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Featured Reports
 ‌  Digital Shift: Q2 2023

Digital Shift, a quarterly service from Econsultancy, is intended as a guide to support strategic thinking. Watch the latest instalment for updates on generative AI, martech innovation and social commerce.
 ‌ Paid Search Basics Best Practice Guide

Part of Econsultancy’s Paid Search Best Practice Bundle, this report covers the basics of paid search including the latest developments in the space as well as the main challenges and opportunities.
 
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