I spent 12 hours in Ikea's biggest U.S. store

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LONGFORM
Journey into the heart of Ikea


The country’s largest Ikea opened in Burbank, California, last month. At 456,600 square feet, twice the size of, and one mile away from, the old Burbank Ikea, this new store offers a lot more of everything people have come to expect from the brand: More inspirational showrooms, more lingonberries, more Billy bookcases. But how much is too much Ikea?


To find o... read more...


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