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Images are now a much bigger part of Google SERPs: report
It is said that a picture is worth a thousand words and for companies hoping to market themselves online, it might also be of growing importance to ranking well on Google. That’s because according to SEO platform provider seoClarity, Google has significantly increased the number of images from Google Images that are displayed in its SERPs.
Six dos and don’ts of great partnership marketing
Is Big Tech and Telecom, not fintech, the biggest threat facing big banks?
A day in the life of… Head of Experience Optimisation at Attraqt
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Getting to Grips with Market Research and Insight
Our new best practice guide identifies common marketing and business problems that research can help solve and provides a practical introduction to the main research tools, techniques and methodologies that can drive faster customer-centric decision-making.
 
Amazon: Lessons and Success Stories
With Amazon recently becoming a trillion-dollar company and the only one to operate in as many sectors as it does, there is a lot that marketers can learn. This report will delve into the pillars of the company’s success, exploring the key learnings for marketers at every point. We'll also explore the company’s competitors and its future, concluding with a summary of actionable takeaways.
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When conversation turns to SEO, Google is always the first name that springs to mind. But, it’s not the biggest name in retail search - that crown belongs to Amazon. In this article, we take a look at the basics of Amazon search marketing and how to maximise performance, including its A9 algorithm, sponsored products, sponsored brands, on-page SEO and off-page SEO.
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The new marketing world is powerful and eye opening. But the technology along with the techniques and processes it requires must be mastered to be sustainable. Marketers must work smarter to speed up project cycles, streamline distribution of content and automate repetitive tasks. Download The Marketer’s Guide to DAM to discover how Digital Asset Management (DAM) can streamline your marketing operations and save you tonnes of time and effort creating, organising and distributing your content.
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