| | | | John,
So you've read that reducing the amount of form fields is the best and easiest way to increase form conversion.
And then you talk to your counterparts in Sales and…not going to happen. They insist every single field in that form is vital.
What's a marketer to do?
Take a look at some out-of-the-box ways your peers are improving form performance in Web Forms: 3 quick case studies about improving performance without changing form fields.
Read on for examples from software companies and a music app.
Here's to your form success,
Daniel Burstein
Senior Director, Content & Marketing
MarketingSherpa, MarketingExperiments and MECLABS Institute
P.S. Our job is to help you do your job better. Reply to this email to let us know how we can help. |
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