Nearly 3,000 people across the country are producing local news for the mobile app with little editorial oversight.
| Newsbreak got into the original content business about a year ago. In that time, it’s tried multiple ways to compensate writers with varying success. But the mobile news app just hired a new head of original content — a role execs hope will usher in a new era of sustainability. Read more below. Nearly 3,000 people across the country are producing local news for Newsbreak — with little editorial oversight. As e-commerce supercharges retail media, major retailers are offering sophisticated options for CPG advertisers to sell via the retailers’ far more robust digital destinations. More in this week’s DIgiday+ Media Buying Briefing. In recent years, the social commerce space has gained momentum with shoppable, virtual try-on technology. Snap, especially, is looking to get ahead. On average, 500,000 ad impressions served per day earlier this year contradicted the data-collection choices people made as required under Europe's privacy law, according to Confiant. Despite Hispanic people representing nearly one-fifth of the U.S. population, advertisers remain slow in grasping the importance of reaching this audience all year. The daily commute has emerged as a major factor in workplace flexibility as businesses begin to open back up. Inside a new virtual experience from AT&T and 100 Thieves. Other things to know about Join us at the Digiday Business of TV Forum on November 1 in New York City, where we’ll explore and discuss how consumer trends and other market forces are dramatically changing the TV industry as well as how and where brands and agencies are spending ad dollars. Among digital publishers, subscriptions are becoming a more important — and prevalent — revenue stream. Those who create standout experiences will have more valuable customer relationships. Sponsored by Zephr. Brands are reshaping their mobile video strategies, adding influencers, flexible transactions and real-time conversations to power brand consideration and conversions. Sponsored by Google. | | |
|
howdy! howdy! howdy! howdy! howdy! |
