I can't wait to share these insights with you.
| | Hi 5ed6e015c0newslettercollectorcom,
| Hormonal health is no longer an afterthought in sexual and reproductive wellness—it’s a priority. Consumers aren’t just aware of hormones; they’re actively tracking them. More than half of women and nearly half of men had their hormone levels tested last year, and they’re going beyond the basics.
Did you know? 🔹 43% of men are testing cortisol—twice as many as those checking testosterone. 🔹 Gen X and millennial women are leading a surge in comprehensive hormone testing for menopause and perimenopause. 🔹 Gen Z women are showing unprecedented interest in progesterone, signaling greater awareness of PCOS and endometriosis.
This shift in consumer behavior is opening major opportunities for supplement brands. In NBJ’s Sexual and Reproductive Health Report, we break down:
✅ The hormones consumers are tracking now ✅ Ingredients gaining momentum in the supplement space ✅ Where consumers are spending their money ✅ Key strategies to connect with today’s wellness-focused buyers ✅ Revenue projections and growth trends
Consumers are thinking differently about sexual health—this report shows you how to meet them where they are.
As a woman in the health and nutrition industry, researching and writing this report was a true pleasure. Seeing how consumers—especially women—are taking charge of their hormonal health is both exciting and inspiring. I can’t wait to share these insights with you.
Best regards, Robyn Lawrence Senior Editor, Nutrition Business Journal |
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