With customer expectations at an all-time high and with more budget being spent on technology than on people, marketers and business leaders have an almost impossible job to ensure that they are utilizing the right marketing technology for their business.
With over 8,000 marketing technologies and record funding driving a wave of innovation, finding and choosing the right tech for your organization has never been harder.
As one of the oldest and largest communities of digital marketers, we asked for your help to find a content format that would cut through the noise, and after months of preparation and development we are excited to launch Tech Talks by ClickZ & Search Engine Watch (our sister publication).
Following a strict 15 point process (1 per minute) Tech Talks are videos sent to us by the Technology providers (no sales people allowed) that cover, the market problem they solve, the history and team behind the tech, a demo of the key features (usually about half way through), case studies, the customers they serve, any limitations and focus areas, the pricing model, integrations and the typical on-boarding process.
Our pilot is now live and we have 13 Tech Talks for you to review ranging from Customer Data Platforms (CDP), Digital Asset Management (DAM), Loyalty programs, technical SEO tools and more! You can search by category as well as by customers that use the technology. |
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