Our latest issue features new sections covering Culture, Media, Retail and Work.
| In issue 15 of Digiday magazine, we took a new approach to our examination of these industries. We took a step back to look at exactly how the way we work, live and shop today is changing the industries we cover, and the wave of cultural forces that are affecting them. Read more below. In our editor's note for the new issue of Digiday magazine, managing director Shareen Pathak unveils the print edition's new sections covering Culture, Media, Retail and Work. Making sense of ad tech’s tent pole conference Dmexco in Cologne, Germany, isn’t easy. Here’s a primer on some key terms to throw around while enjoying that first Kolsch of the day. Cancel culture is a cultural, and perhaps financial boycott of any person, phrase, brand, company or concept that’s made a mistake. In the year 2019, that mistake can be big, or it can be small. It can be real or it can be perceived. Other things to know about Executives from Business Insider, Scripps and Time Out have reserved their spot at the Digiday Programmatic Media Summit. Learn more and join them here. Browsers are cracking down on third-party cookies, data privacy laws are tightening and marketers are scrambling to adapt. Learn how you can win in the era of privacy during BlueConic’s next webinar on September 12. Sponsored by BlueConic. | | |
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howdy! | Sponsored by Criteo | | How walled gardens are limiting marketers’ reach | | Facebook and Google dominate digital marketing, but these closed ecosystems only account for half of consumers' time spent online. Marketers are struggling to reach customers on independent sites. | | |
howdy! | Sponsored by IAS | | What are you doing about brand suitability? | | Is the digital ad industry taking brand suitability as seriously as brand safety? Or are they the same? Take this survey and get a $5 Starbucks gift card. | | |
howdy! | The GDPR Impact | | What’s in and out at Dmexco 2019 | | Figuring out ad tech business models that work without third-party cookies while trying to stay ahead of current and future browser changes will be hot topics at this year’s Dmexco. | | |
| Sponsored by PubMatic | | Survey: Supply path optimization | | Many advertisers are starting to slash their technology partners. Take this survey and tell us: What problems drove your organization to supply path optimization — and is it working? | | |
howdy! howdy! | DTC Era | | ‘Cultural mismatch’: Agencies are having trouble working with DTC brands | | DTC brands are growing up and hiring agencies but that’s not without its own issues. The brands, known for doing things in-house, aren’t used to working with agencies while agencies aren’t used to working with brands who have as much transparency into how marketing impacts the bottom line as DTC brands do. |
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