On this day in 1999, Ashley Freidlein and Matthew O’Riordan (pictured above in front of the latest hardware) founded Econsultancy as an online forum for digital marketers.
Though a lot has changed since then, we’re still all about helping marketers and digital professionals get the advice and information they need.
Social CX and Customer Service Best Practice Guide Social media now forms a vital part of customer experience, customer service and customer research. This guide provides marketers with a framework for how to approach social CX and customer service and how to integrate that into a broader customer experience strategy.
Quick Guide to Learning from Digital Disruptors This abridged version of Econsultancy’s Learning from Digital Disruptors Best Practice Guide looks at how disruptive businesses operate, and the strategies and tactics they adopt for success.
Exactly how straightforward is it to implement new tools to improve the relevance of your online offering? And how should marketers and ecommerce professionals prioritise these tools?
