| Jessica Davies Bluntly speaking, any business that doesn't have a direct relationship with users is in for a difficult time. |
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| Lucia Moses The Financial Times and New York Media suspended their paid media on Facebook over concerns about how news publishers are treated under its new ad policy. |
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| Sponsored Content IBM Watson Marketing As the Home Shopping Network's marketing expanded across innumerable digital platforms, it struggled to track and respond to individual retail journeys. So powered by AI, it pivoted to creating personalized, cross-platform conversation with consumers. Sponsored by IBM Watson Marketing. |
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| Lucinda Southern Publishers have the tricky task of trying to keep readers informed without overwhelming them with lists of hundreds of possible third-party partners. |
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| Kerry Flynn Both platforms outlined how political advertisers can register, how the new rules will be enforced and how the political ads will appear for users. |
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| Sponsored Content Nativo For Facebook and publishers of the open web alike, the feed is considered sacred ground for users, delivering a direct stream of content and in-feed ads. But just like any powerful tool placed in the wrong hands, this type of advertising can become a weapon to spread false news or influence with malintent. Sponsored by Nativo. |
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| Sponsored Content COPA90 Without even noticing it, we've all become slaves to big social players like Twitter and Instagram, and the algorithms that power them. But now, as the cacophony of content reaches a fever pitch, it's clear that young football fans are pursuing something fresher and more vital. Sponsored by COPA90. |
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GALA:
MAY 31, 2018 | 7:
00PM |
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EARLY DEADLINE:
June 1, 2018 |
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ALL EVENTS |
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