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| Top Stories |  | | Ivy Liu |
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| | | | | Some even ponder the benefits of regulating web browsers, just like a public utility. | | |
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howdy! | | | | | This week’s Future of TV Briefing looks at how creators are becoming more professional as they diversify their revenue streams. | | |
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| | | | | Emotional alignment between an ad and the content an audience consumes is essential in driving positive attention, fragmentation and tech limitations make this challenging for advertisers. | | |
howdy! | | | | | Publishers aren’t ready to press play yet on dedicated Privacy Sandbox tests. | | |
| | | | | According to Blockboard CEO Matt Wasserlauf, the conversation around programmatic CTV is shifting to an outcomes-based direction. | | |
howdy! | | | | | The third installment of Digiday’s 2024 CMO Strategies series examines current investment in display advertising, as well as the business strategies and challenges associated with this marketing channel. | | |
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| | | | | As teams feel the squeeze on their budgets and media effectiveness, they’re diversifying revenue drivers and experimenting with new and lower-funnel channels. | | |
howdy! | | | | | The assassination attempt on former President Donald Trump starkly highlights the razor-thin line between profit and ethics that platforms are precariously tightrope-walking as the presidential race heats up. | | |
howdy! | | | | | On the latest episode of the Digiday Podcast, Tubi CMO Nicole Parlapiano shares her perspective on the so-called streaming wars, pitching Tubi’s multicultural viewers and the streaming platform’s growth track. | | |
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