ITVT/TVOT is pleased to present a new episode of “Televisionation,” our video/audio podcast exploring the advanced/interactive-TV industry. This episode features Arjun Arora, VP of Advertising Analytics and Sales at Nice People At Work (NPAW); Daniel Cobb, Founder and Principal Strategist at Daniel Brian Advertising (DBA); and Mathieu Champigny, CEO of CoCreativ/Industrial Color/Smashbox Studios. Among other things, they discuss the ongoing transition from SVOD to AVOD/FAST as a primary business model for streaming services; explain the repercussions of Netflix’s recent announcement that it will launch an ad-supported tier; share their thoughts on how the emergence of AVOD/FAST will impact such areas as audience measurement and advertising formats; and mor --- Televisionation Archive! https://itvt.com/televisionation |