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JFS Newsletter No.187 (March 2018)
Nishiawakura Village
Photo by Mti Some Rights Reserved.
The February 2018 issue of the JFS Newsletter reported on a Japanese village's initiative under the title "Nishiawakura's Initiative for Self-Dependence Attracting Motivated Young People to Migrate to the Village and Start Business." In Nishiawakura, various activities have been launched and expanded, building upon the "Initiative with a 100-year Vision of Forests" that was organized in 2008. As a result, people who have moved into the village from other areas now account for nine percent of its population, and many entrepreneurs are playing a lively part in the village. In this month's article, we introduce the village's efforts to expand its initiative further, from natural capital to social and economic capital, while aiming for self-sufficiency in energy.
The SAVE JAPAN Project of the Sompo Japan Nipponkoa Insurance Inc. was recognized with the Chairman's Award of the Ecological Life and Culture Organization on November 20, 2017, at the FY2017 Activity Awards for Creating a Sustainable Society in recognition of its excellent efforts at working toward a sustainable society.
The project, started in 2011 by Sompo Japan aims at creating ideal habitats for living things by implementing community-participation-based biodiversity conservation activities in cooperation with environmental non-profit organizations (NPOs) and NPO support centers throughout Japan.
Various biodiversity conservation events have been held all over Japan, and were tailored to each region. The event activities included ocean and mountain clean-up days, planting of endangered plants, aiding of wild animals, and observation of endemic species. A total of 725 events attended by a total of 36,645 participants were held between April 2011 and the end of September 2017.
The Ecological Life and Cultural Organization started this award program in 2016 with the support of the Ministry of the Environment. The awards are given to companies and organizations which implement initiatives that contribute toward a sustainable society which integrates the environment, economy and society.
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