Juul's marketing tactics get smoked; YouTube's popularity with younger viewers; PR pros say they're introverts; Secrets for delegating your work; and more
As a leader, you can’t handle every task, so it’s important to empower your team to do crucial work without you. Here are some tips to help you manage this workplace interaction.
Seating top-tier bosses around a table and letting them maunder about the company mission just won’t do. Find front-line workers in their element, prep them well, and start rolling.
Journalists use a powerful first sentence to pique interest. Use that same technique to engage your audience—internal or external—and keep them scrolling, all the way to your call to action.
This is it, folks: Friday, July 26, is your last chance to earn recognition for your powerful campaigns, partnerships and creative PR content. We’re not messing around this time.
As newsrooms shed jobs, journalists are looking for new careers, but is PR the right fit for you? Check out this list of the latest jobs from the communications industry.
Also: Interview lessons from Mueller’s testimony, KFC boosts engagement with a weird gift, key ways digital media is thriving, and how PR pros can lead the fight for transparency online.
A curt ‘Howza ’bout I do my job and you do yours?’ solves nothing. Instead, demonstrate your mastery over material and messaging, and set up a workflow protocol for all to follow.
The online creations have become an increasingly important part of internet communication. Here’s how you can develop your own memes—and use them effectively to sway audiences.
