At the end of September during Brandweek, Adweek caught up with Matt Sweeney, CEO, Xaxis, North America, to hear about trends he's seeing in the advertising industry and ways brands could improve in terms of technology and capturing user data. Here's what he had to say. This interview has been edited and condensed for clarity....
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October 05, 2018
Morning Digest
What marketers need to know today
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