How The Times of London grew its registered users to 1.2 million, Meredith increased revenue per visit 20 percent by getting ads to load faster, Cannes Briefing: Snapchat’s party power play, My Email Subject
| Yuyu Chen Once known as a cellphone maker, Nokia wants to be known for connected health devices and VR cameras. |
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| Jessica Davies It took six months of tests to refine how to turn a flyby social media reader into one willing to register for access to two free articles. |
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| Sponsored Content Blis The iPhone transformed the way people communicate, shop, and travel. It also transformed the way marketers reach their ideal audiences. Today, advertisers continue to use location data to target consumers in real-time and to predict their future. Sponsored content by Blis |
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| Ross Benes The results were especially dramatic on mobile, where faster ad loading helped drive a 74 percent increase in revenue per visit, according to the publisher. |
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| Brian Morrissey Snap's "after-dark" party on Monday night was at a private greenhouse around the corner from their large, yellow Ferris wheel. It had beautiful flower decorations and homemade ice cream — and no outsiders, especially if you're a journalist. |
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| Sponsored Content RhythmOne |
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| Sponsored Content AdColony People are always looking at mobile ads, but that doesn't mean they're seeing them. Without the widespread ability to track eyeballs advertisers are looking to add in interactive elements to their campaigns to make sure mobile advertising is actually capturing people's attention. Sponsored content by AdColony |
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