Competition for 2017 WOMMY Awards Begins January 1
Take advantage of this time to shine! Submit your best work in any — or all — of nine award categories honoring the most inspiring and innovative work of the year. You could be a winner! View entry guidelines.
WOMMA Driving Engagement Award Submissions Now Open
Calling all auto manufacturers and agencies who work on automotive brands! WOMMA, in partnership with the Chicago Auto Show, wants to see your best social medial campaigns. Get the details.
upcoming events
Last Call for Early Bird Pricing
Register by December 31, 2016, to save up to $600 to attend WOMMA Summit, April 26-27, 2017, at the TimesCenter in New York City. TALK360° | The WOMMA Summit is the premier word of mouth and social media marketing conference showcasing innovative thought leaders, insightful case studies and groundbreaking research for every level of marketer. Be part of this extraordinary educational and networking event! Featured speakers include WOMM Hall of Fame Member / Author Emanuel Rosen, General Mills Marketing Director Emma Erikkson, and eMarketer Analyst Jillian Ryan. View the initial list of confirmed speakers.
The Unmetric Brand Report (Vol. 1): Top 2016 Thanksgiving Day Campaigns
Thanksgiving Day marks, among other things, the advent of the holiday season. It is certainly a time for brands to step up their game on social media and show some love to their audiences. Since there is no dearth of content around this holiday, brands face an uphill task to create content that stands out among the rest. Get inspired.
This is a sponsored nine-part content series from Unmetric featuring the most engaging social media campaigns.
As we prepare to ring in the new year, it’s a good time for brand marketers, agencies and other social influencer networks to take a fresh look at their policies and procedures for engaging social influencers. Linda A. Goldstein, WOMMA Ethics & Legal Council Co-Chair, takes a look at recent Consumer Watchdog group activities and provides tips to ensure your social influencer campaigns avoid FTC scrutiny.
As you finalize your 2017 budget and calendar, here's an at-a-glance view of key networking events and learning opportunities that you won’t want to miss.
What is your brand's story? If your target audience were to think about your brand, what imagery or message would come to mind? Find out how to leverage Influencer Marketing to gain a competitive advantage in your industry.
Get insights into Social Brand Advocacy and learn to tie better Social metrics to core business goals while co-creating rewarding customer communities.
WOMMA is committed to invigorating word of mouth and social media strategies that will drive your business forward. WOMMA curates innovative events, nurtures thought leadership, shares best practices, and elevates the latest industry research.
