Brand building is an essential part of every business’s marketing strategy, but traditional channels are not always sufficient. In an always-on competitive marketplace, advertisers are increasingly turning to media-diverse brand building strategies.

To help brand advertisers succeed in the digital now, this tactical guide unpacks insights into how four companies transformed their brands by leveraging digital platforms and the steps it took to achieve their goals. Each example is packed with tips and steps for brand-building success in 2022 and beyond. Download this new report from Meta to learn:

How to translate traditional brand-building mastery into successful digital transformations
How to use digital branding campaigns to build brand perception and associations over time
How to understand revenue impact and longer-term brand building effects
The necessity of digital branding and strategizing